Data is one of the most talked about subjects at the moment alongside Big Data, AI and Robots, but what exactly is it? The Oxford dictionary defines it as ‘facts and statistics collected together for reference or analysis’. Every time you enter your details into an application form, social media network or membership subscription, your information is collected. It allows other parties to make more strategic decisions when planning objectives around marketing, hiring, product, finance and engineering. Data has been collected for years however, 90% of current data has been created in the last two years with Forbes suggesting there are 2.5 quintillion bytes of data created each day at our current pace (roughly 100 million blu-ray discs). So what has this got to do with Open Government Data?